Introduction to Wardley Mapping: Understanding value delivery and ensuring competitiveness

Session Category :  Workshop 
20 March, 2020
11:45  -  12:30

A Wardley Map is a tool which develops understanding of how value is delivered to your customers, and helps determine where to focus your team’s attention to ensure your organisation’s competitiveness.

In this workshop we’ll create a Wardley Map for a fictitious organisation and discuss what the map reveals about the company’s operations and customer value delivery.

We’ll discuss how a Wardley Map could help your team know where to focus to ensure continuous value delivery and competitive excellence.